The genesis for Shareable Apps came from the idea that there had to be a better way for businesses to market themselves more effectively via mobile applications. For apps to be sent directly to their intended audience, rather than be housed in app stores, to build loyalty, encourage two way communication and for the process to be quick, easy and cost effective.

Most businesses want to communicate to as many people as possible. They want to know how to make an iPhone app, how to make an Android app and how to make apps for Blackberry and Windows Phone, but are limited by time and development costs, so end up choosing perhaps one or two.  Shareable Apps solves this problem by being completely cross platform – build the app once and it’s instantly downloadable and shareable to a smartphone or tablet of all operating systems.

A Bit of History

Amplifier is an Australian app development company that has grown to a global business from humble beginnings as a Melbourne startup in 2009. Founded by award-winning advertising creative and music industry entrepreneur Adam Friedman, and a collection of highly talented cross-platform engineers, graphic designers and developers, Amplifier has created apps and other innovative technology-based marketing campaigns for a wide range of high profile clients round the world.

Initially creating custom applications one by one, Amplifier developed a platform called Adapptr™ which creates the cross-platform Shareable Apps products, helping customers reach the widest possible audience on mobile. The platform is patent-pending and unique to Amplifier. Development of the platforms and products have been funded by private investment, clients and Australian government grants.


Amplifier employs over 20 software development and sales & marketing specialists, with companies in the US, UK, Melbourne (Head Office) and Sydney. Amplifier’s technology is already in use by some of the world’s biggest brands, and we look forward to assisting you to achieve your communication objectives on mobile.